Apr 8, 2009

How Buyers find Homes to Purchase

The 2008 National Association of Realtors 'Profile of Home Buyers and Sellers' study, reports:

  • 33% of buyers start their home search by looking online for properties for sale.
  • 87% say that they used the Internet as an information source to buy a home.

Clearly sellers and Realtors must meet consumer demand for property information online if they are to have success in selling homes to today's homebuyer. If a home for sale is not on line, you are missing the boat.

A Google search shows more than 500,000,000 real estate web sites that are available to consumers. The battle for online superiority stretches in every corner of every neighborhood of every city. MLS rules allow brokers to display key features of a home on their web site. In this MLS "broker reciprocity", all brokers offer their listings for display on other broker sites in exchange for the ability to display all of the other brokers' listings on their own web site - making it convenient for the consumer to see all properties for sale in a given area from one web site.

Most notably, you can search homes for sale, request a showing, and find open houses. Accessing all of the non-confidential information available from the MLS is a powerful tool for consumers. To learn more details about a property, such as days on market, sold history, price changes,... you typically need to contact an agent to find it for you in MLS.

Keep in mind that there can be a lag time - ranging from a day to a week - for web sites become updated with information on home sales. If you are shopping for a bargain home, it may be gone by the time you find out about it.

To search the Dallas area MLS for home, simply go to my site at LydiaPlayer.com.

[where: 75230]

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