Mar 19, 2015
Some Realtors specialize in a localized neighborhood. Others focus on architectural styles (like modern or historical) or property type (like condos or ranches). And there are a few with expertise in probate sales, vacation homes, distressed properties, etc.
Those agents who specialize sold homes for an average of 1.21% more than other agents. Those homes are also more likely to sell and to sell quicker. The study indicated agents who specialized became more familiar with their area of expertise and better understood a potential buyer's needs. I've found that those agents also tend to know the other agents who represent buyers for those properties. If they're wise, they work those connections.
While I have a license to sell properties anywhere in Texas - and I've sold everything from a west Texas ranch to an east Dallas condo - I specialize in North Dallas. I also have expertise in estate/probate sales and online marketing of properties.
If you are considering the possible sale of your home, hire a Realtor who specializes in your area or type of property. I'm positioned to provide my clients the highest level of real estate service available.