May 26, 2014

It's Not a Home - It's a House

When you put your home on the market it is no longer your home. It is a house. You need to think of your house as a product to be sold - much like a can of soup on the grocery store shelf. That may sound harsh to some, but it will make the selling process much easier if you embrace it.

Many home sellers struggle between the practical and the sentimental as the homeselling process stirs up emotions for everyone in the family. Here are a few tips to help you cope with the selling process and move on to your next home.
  • I help my sellers attract buyers with advice about updating and staging their home so its best features are highlighted. Don't take it personally when your favorite collection needs to be stored away. Fresh eyes can see your house in a way that an owner usually can not.

  • Pack up the personal photographs and family heirlooms. They only distract buyers. We want buyers to imagine their own photos on the walls, and they can't do that when yours are there. You don't want a buyer to say, "I wonder what kind of people live here?" You want buyers to say "I can see myself living here."

  • Don't fall into the trap of over pricing your property because you're overly attached. Too many sentimental owners think the “right” family will fall in love with their home just like it is and will be willing to pay more for it. Buyers don't think that way. But they could be willing to pay more for a certain location or features that actually add value to the property.

  • Listen to the feedback after a showing. Pay attention to what prospective buyers are saying and their general constructive information about your house.

  • As challenging as it may be, keep your home neat, clean and "show ready" every day. I know you don't normally live in a showhome, but while you're selling - you kind of do.

  • When it’s time to negotiate the sales contract, listen to your agent, let me handle the details and help you stay objective. A prepared, trusted and capable agent can help ease the emotional process of selling your house.
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1 comment:

Michelle Cowley said...

I just stopping by your post, i found this interesting. Great information about Home, i have seen many other real estate who offered the most professional and lucrative services that you are looking for to have your house for sale.